James Kang / Landbox
James Kang on Landbox's blockchain real estate platform
In this episode
Ashton Addison speaks to James Kang, the Marketing Director of Landbox. James discusses Landbox's blockchain real estate investment platform, their Auction system "AuctionOK", their early stage real estate development in Korea, the Landbox token, and their key factors to long term success in blockchain and real estate
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- Landbox enables global real estate investment through blockchain technology, allowing participation without large capital requirements by tokenizing real estate assets.
- AuctionOK, Landbox's blockchain auction platform launched in March, addresses security and transparency issues in real estate auctions through immutable bidding records.
- Digital donation certificates issued as NFTs through AuctionOK are stored in Kakao's wallet, integrating with Korea's most popular messaging platform for accessibility.
- Landbox token functions as a utility token for rewards, content creation, expert consulting payments, and quarterly buy-back incineration to link token value with ecosystem growth.
- Landbox plans overseas expansion into USA and Canada in the second half of 2021 through partnerships with local real estate developers and institutions.
Transcript
Read the full transcript
introduce our project blendbox thank you so much james i would love to kick it off by hearing a little bit about landbox and a high-level overview and the focus on some of the solutions you're looking to provide to the real estate and blockchain industry in the past a large amount of capital was needed for one to participate in an sf transaction market however when
the high value asset flow at the leader basis of visa tokens even the ones without capital can participate in the asset market so blockchain is already being applied to various fields globally and the real estate industry is no exception of this movement definitely and did you i have seen previous platforms using blockchain for smart contracts real estate purchases
i know landbox is doing something a little bit different can you talk about what's unique and different from other real estate blockchain platforms okay so until now it has been difficult for a person in korea to invest real estate asset in usa it's the same problem to our countries so rent box is global real estate investing and information platform service so our
team has real estate and blockchain and commerce experts so and has experience of developing diversity and overseas real estate increasing value conducting global real estate development business and services so and as you know that company 19 is still heavy globally so non-face-to-face technology is in the spotlight so we will establish the next generation protect with the convergence
of real estate auto services they connect online to offline in the contextualized era and blockchain technology and third notified crypto tax system the graded benefit will be given according to their staking amount through the rent token staking services yeah that's great to have a staking platform in there and also the auction do you think the auction in landbox
the okay auction makes it unique and different from other real estate blockchain platforms as well yes so landbox has strived to develop it and blockchain solution and finally launched his career instead auction platform the name is auction okay we launched this platform on march this year and digital rear is that the ocean pipe promotion okay it's a service
developed to help the users with the good property at a reasonable price whenever and wherever without limitation so korea realistic market is about five years behind and overseas it is currently being conducted on a purchasing method not auction matter in marketplace the most important core element in turning the auction system
online is solving the issues such as security reliability transparency and convenience and etc the prior promotional care reserve the parts possibility of manipulating the bidding data by applying blockchain technology and helps various people participate in the real estate auction easily and conveniently through the mobile platform with a limit time limit and
specification so blockchain technology enables users to verify their details of the bidding data including history management condition rigid and etc and therefore lead to a groundbreaking implement in reliability and also the users can under enter the bidding simply through multiple clicks only clicks and the system laser
popularization of their auction by providing a mock bidding system so which includes their participation of those who were short of funds together it's great to know thank you for that james on the on the okay auction and looking deeper into landbox i also saw that there's nfts that are mainly involved in these auctions as well can you talk about how the nfts fit into
the equation of purchasing real estate and the okay auction overall of course so we are correctly conducting digital donation options the digital donation certificate provided by auction okay will be issued to create a public blockchain created by ground x on average company of cacao one of the best companies in korea so does it the digital donation certificate
can be stored in click cacaos digital as a wallet click will be provided an asset on additional feature in kakato which is the most popular messenger app in korea like facebook and whatsapp and others so that everybody can use it wherever whenever they want so and option okay is partnering up with kuharada the luxury goods sales
platform and currently on the way bubbly and gucci provoking with peace so starting at carb their retail price and the items are authenticated by gwada and the successful readers will release it on elephant digital card that they can use to collect their items and anytime at their convenience so the collaboration between the two companies or the ocean okay and radar is unique
in that it goes beyond conventional auctions and provides their listing in the form of nft so the listed items are issued in the form of trade based nfp and living clean so a digital asset wallet within kakato and issued the lft is a promotional note that can be negotiated for one ordered item
good to know and that sounds like a great partnership with the messaging platform you know something that large is great to start off and i know your team is fairly early on in the project right now but i did see that you've already started working with some real estate investments in korea where you are can you talk about those initial partnerships and the real estate in
korea yes of course so the most north northwest business improv tech companies is recently it's high buyer shirt for instant buyer this is a structure in which protect companies by real estate includes value and service to take commissions and sales profit the valuable year is take can be classified into external value through remodeling and
intangible value that analyze and interpret the value of use by purchasing real estate cheaper than the market price so protect companies by google real estate at the lower price and the market price and increased value to profit provide platform users we are a company with long-standing strengths in real estate and have a good global network and our
first robot market target is hello that's good to know and as you continue to grow outside of korea and globally as you as you mentioned as a global platform how are you going to incentivize more landowners and real estate developers to partner with landbox and to start expanding outside of korea yes landbox has accumulated many years of
experience in real estate development and sales in the second or half of this year so we will enter into overseas severely dead development projects so we plan to establish their overseas branch and to make overseas partnerships together so red bus has optional day the real estate sales platform and the incentive tool i think we will use this platform in
globally not in courageous career or we think we can expand into usa and canada together so when the token we will collaborate with barriers real estate partners together that's good to know and canada usa sounds like great secondary markets as well and you mentioned land token there i wanted to talk about the landbox token briefly and touch on it because it is a part of
the ecosystem can you talk about the landbox token how does that coordinate in with the landbox platform does it work with auction okay or okay auction and how else is land box token used with within the ecosystem so render box tokens are used as utility focus that can be used in their land box ecosystem first it is used as a reward for the question and answer and creation content
sharing of ocean rocket school which contributes to the activation of the service by leveraging its core activity of service and the second is the payment function so the expertise service of the optional care school is provided by expert for real estate consulting so the service is scheduled to be launched at the second half of this year and land talkers
will make quarterly buy-back incineration of properties from various services in the rainbox ecosystem which will enable the growth of the landmarks ecosystem and the value of the tokens to be linked together great well thank you for that and i will be looking for more information on that in the second half of this year as you mentioned so i will be following
that and speaking of the second half of this year can you talk about some of the milestones for the platform as you continue to expand out the auction and the real estate investments for you know the platform launch and throughout the rest of 2021 okay so we have partnered with various institutions and companies together like mou the first one is southern university
intelligence blockchain research center this is one of the famous school in korea and we made a public relations marketing alliance with umedia works it is one of the famous media company for cj and samsung so they make many videos and their other things so we made joint research and development
of digital asset management service with entirely current and as i already mentioned that we made a contribution auction indigenous agreement using blockchain so we made partnerships with career blood cancer association and we ignored korea protect forum as a blockchain partner member and we as their startup company so we selected
world 11th young entrepreneurship academy organized by the ministry of is and starter very cool and now looking more down the road in the longer term what do you think will be one of the key factors to the long-term success of land box and widespread adoption of the platform so have we tried it's a famous quote wrapped by hyundai one of korea's
leading congo marriage founder jung joo young so we think i think nothing is impossible so we are we are and i'm a startup guy who speaks on the ground so i always say i'm lucky so we will move with entrepreneurship to solve our clients problem so i think we will have some locks on our end yes
definitely there i could see how there will needs to be timing which it seems like it's a good time right now and also there is luck involved so i like that quote and now on the flip side what are some of the challenges that you foresee having to go through to get to that level of adoption that landbox is looking to get to i think nothing great is easy so
so as you know that introducing a blockchain-based auction method to the real estate market is a very very awfully difficult because people didn't know about blockchain well and actually actually making people feel and use it is hard thing but if it is more valuable than it has been we can be the leader of this market i believe
yes thanks great thanks james and what's the best way for the viewers to learn more about landbox and to follow along with these updates as they come out in recently we are preparing your vip influencer employees auction market now so now we are conduct contacting a very famous fir of soccer
and tv stars okay great well that's good to know as well james well thank you so much for taking the time to come on the show i will leave the land box links for the community and the website as well in the description box below for the viewers all the best with the continued growth of landbox and let's follow up in the near future thank you
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