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Guest profile

Ben Smith

CEO at Fysical

Ben Smith is the CEO of Fysical.org, a decentralized data protocol that collects and processes information about physical movement and location patterns. The platform enables users to monetize location data through a token-based utility system while providing anonymized big data insights to clients.

1Interview
2018First on the show
Jun 2018Latest appearance
7 minOn camera
7:18 Latest interview · Jun 27, 2018Ben Smith on Fysical as a decentralized data protocolWatch the episode →

In their own words

“We went live on the ethereum main net in February and we've been actively publishing data points billions of data points from over 210 million mobile devices all around the world.”
▶ Watch at 2:16Jun 2018 · Ben Smith on Fysical as a decentralized data protocol

Key points from the latest interview

  • Fysical is a decentralized location data marketplace built on Ethereum that launched on mainnet in February with billions of data points from over 210 million mobile devices.
  • The platform uses blockchain to verify data origin and user compliance, addressing transparency issues created by traditional data aggregators and middlemen.
  • Fysical tokens have three core uses: payments for data and services, decryption access to datasets, and community incentives with 25 percent allocated for adoption.
  • The team has four years of experience in location-based technology and big data, with plans to launch a marketplace interface and mobile app for user data sharing.
  • Current use cases focus on marketing, hedge funds, and real estate, with emerging applications in urban planning and smart city initiatives.

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